Credit: Panasonic blog
In Mayan times, it was traded as a precious currency, with a value on a par with gold and jewels. In the UK, we eat about 7kg of chocolate, the equivalent of 70 (yes, seventy) Easter eggs every year. But in sharp contrast to the gloomy news of the past five years, it seems that we now have too much of the stuff. Thanks to a bumper crop last year from benign weather, there is an abundant supply of chocolate this season. On a side note, does this not make Cadbury's recent decision to increase the price of a Freddo bar by 25% even more mystifying? To quote one Twitter user, "forget the housing crisis, 30p for a Freddo is the greatest indictment on today's economy."
This charming town, which combines sea views, lofty stucco terraces and old world manners, is a joy to explore. Our handy guide on things to do is a must for those travellers who want to reduce their environmental impact and have a positive impact on the local community.
It is the biggest issue facing our time. There is a 97% consensus that it is happening right now. There are still vast numbers of people who simply ignore these facts when it suits them. This group includes everyone from captains of industry, politicians, the vast bulk of ordinary consumers...and myself. Nobody doubts the science when they're streaming from the internet or drinking vitamin fortified juice. If people genuinely believed what climate scientists are saying, avocados would be rationed and airports would close down until someone comes up with a large scale, carbon neutral, jet fuel.
Why is it that a 97% certainty for some people means, “Stop! Do nothing!!!” while for others it means, “97%? OH MY FREAKIN’ DEITY!”
An analogy (or two):
One of the reasons has to be that sustainability professionals are not communicating the urgency of this issue effectively. Here is a selection of videos are an attempt to change that, but they all have different styles. Which works best? I'd like to know your thoughts so please use the survey below to vote for which video is most effective.
BEST CLIMATE CHANGE EXPLAINER VIDEO FOR NON-SCIENTISTS
If aliens came to earth, they would probably be surprised at how xenophobic we are of our own kind and how determined we are to trash our home planet. Following events stateside with a mixture of exasperation and trepidation, with four days to go, the vote is too close to call. How has it come to this? The Donald has been described by one of Britain's own political facepalms as a silverback gorilla. And in the way that even a broken clock is right sometimes, perhaps he is on to something.
At the most basic level, silverbacks lead because they are bigger than other males and have the most distinctive markings, so they are the easiest tribal member to see and follow.
Silverback leaders, because of their size, usually have greater access to food and sexual partners than other males in the group. They are in this sense “wealthier” than the males who compete with them. Even their dung deposits are bigger than those of their followers.
The silverback always appears supremely self-confident. He never displays fear, but he may exaggerate the extent to which outside forces pose a threat to the group in order to present himself as totally courageous.
Followers show great deference to the silverback, often gathering around him and bowing and making guttural noises or otherwise displaying willing submission to him.
Silverbacks roar when under stress and they may make false charges and short lunges to wrong foot opponents. If challenged, a silverback will hoot and scream, beat his chest and bare his teeth.
What can we learn from this? Please, America, for the love of all that is holy, please don't elect a silverback gorilla as President.